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WALTHAM, Mass., July 28 /PRNewswire/ — Colubris Networks, Inc., the leading global provider of intelligent wireless LANs for enterprises and service providers, today announced that Ramsay health Care, a global hospital group operating more than 100 hospitals and day surgery facilities across Australia, the United Kingdom and Indonesia, has begun a phased deployment of Colubris WLAN equipment to enable wireless computing for health care practitioners and surgeons at the company’s facilities. inTechnology Distribution is Colubris’ Australian distribution partner for the project.
Ramsay health Care is well respected in the health care industry for operating quality private hospitals and for its excellent record in hospital management and patient care. The group’s facilities cater to a broad range of health care needs from outpatient procedures to highly complex surgery, as well as psychiatric care and rehabilitation. With more than 8,000 beds, Ramsay health Care employs almost 25,000 staff locally and operates across three countries. Using Colubris’ WLAN wireless equipment, Ramsay health Care is making new and existing hospital applications accessible to care givers from several areas within their facilities. The ability for surgeons and specialists to access information both pre and post procedure and while in the operating theatre, significantly increases practitioner efficiency while also improving patient care and safety.
Further, having experienced the convenience and versatility of the Colubris Wireless Mobility solution, Ramsay health Care is now exploring its ability to leverage this wireless infrastructure to achieve the substantial benefits that can be gained using wireless voice and messaging, staff roaming applications, real time location tracking of equipment and patient internet access among other applications.
“Wireless deployments in health care settings need to be high performing, reliable and secure, and we’ve experienced all of that and more with Colubris’ WLAN equipment,” said Mick Campbell, CIO, Ramsay health Care. “We’ve heard only positive comments about the new wireless network. Our health care applications, running over a Colubris network, will give our practitioners confidence that they can access the information they need to provide the best possible care to their patients.”
In addition to allowing access to information wirelessly, Ramsay health Care has introduced innovative new applications intended to improve patient care and safety. One example is the “traybax” program designed to track sterilized surgical equipment before, during and after surgical procedures employing a system utilizing bar codes and wireless scanners. Each tray is scanned prior to the scheduled procedure and ensures that the right tray is selected and the inventory tracking capability allows the surgical team to precisely account for all equipment post procedure.
inTechnology and Ramsay health Care have deployed Colubris WLANs in 12 different locations to date, including 11 hospitals and the company’s IT laboratory. In total, more than 90 Multi-Service Access Points (MAP-330s) have been deployed across these sites, and each site utilizes a single Multi-Service Controller. Additional rollouts of the Colubris solution at other facilities in the Ramsay health Care network are scheduled based on established need and budget considerations. Ramsay health Care decided to deploy Colubris because of its distributed architecture, which eliminates the bottlenecks and performance problems that can occur with centralized solutions. Other advantages were Colubris’ strong security, industry-leading QoS and an upgrade path that maximizes past technology investments while allowing for future growth and expansion.
“The Ramsay health Care WLAN project is a great example of how wirelessly enabling applications spurs innovation which in turn improves efficiency and patient care,” explained Tom Racca, vice president of marketing at Colubris. “Hospitals are served by highly mobile workforces. This complex environment makes it challenging to provide instant access to the information required to provide top-notch patient care. As such, more and more hospitals are turning to wireless solutions to meet their unique requirements and organizations such as Ramsay health Care are demonstrating how Colubris wireless solutions, which enable true mobility, are meeting their needs.”
About Colubris
Colubris Networks is the leading global provider of intelligent wireless networks (WLANs) for enterprises and service providers. Its optimized WLAN switching systems deliver unmatched bandwidth efficiency, seamless mobility and secure, easy access for thousands of organizations and 40 million users worldwide. With its “future proof” architecture, Colubris provides organizations with the most cost-effective migration from legacy standards to 802.11n. Its systems unify and integrate with existing network infrastructures, as well as security and management systems. Colubris’ numerous recognitions include Red Herring’s top 100 private companies in North America, Fierce Wireless Fierce 15, CRN’s Emerging Tech Vendors and Mobile Trax Mobility Award. For more information, visit Colubris on the Web at .
About inTechnology
inTechnology Distribution is a specialist value-add distributor that brings “class-leading,” quality technology products, both hardware and software to the Australian and New Zealand markets through its extensive reseller and channel partners. Its competencies can be separated into three primary areas: Security, Management and Control. Supplying through accredited resellers and channel partners via the inTechnology Channel Partner (i-CAP) Program, the company offers knowledge and skill into the supply chain to complement vendors and resellers and thus ensure complete and effective solution delivery to end users. .
MEDIA CONTACTS: Carl Blume Rob Morton
Colubris Networks, Inc. Davies Murphy Group, Inc.
781-547-0325 781-418-2460

Colubris Networks, Inc.

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AUSTIN, Texas, July 23 /PRNewswire-FirstCall/ — National Instruments today announced the China Earthquake Administration (CEA), the leading governmental body managing the country’s earthquake preparedness and disaster mitigation, selected a structural health monitoring (SHM) solution developed by National Instruments Alliance Partner CGM Engineering, Inc., based on the NI LabVIEW graphical system design platform and NI CompactRIO programmable automation controllers. The systems are designed to aid engineers in conducting structural health research on seven recently constructed megastructures in China including both of the main venues for the 2008 Summer Olympics — the Beijing National Stadium and the National Aquatics Center.
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“The main objective of this civil engineering project is to develop a state-of-the-art solution to monitor structural health characteristics including stability, reliability and livability in real time by using contemporary computing, sensor and communication technology,” said Chris McDonald, vice president of CGM Engineering. “Our systems are designed to capture the vibrational signatures of structures and detect any sudden shifts of structural characteristics to improve structures and help reduce the loss of life and property when catastrophic events such as earthquakes, hurricanes or fires occur.”
The nine 64-channel and two 36-channel SHM systems each contain multiple CompactRIO controllers that directly connect to accelerometers for vibration measurements and an external GPS receiver for inter-chassis synchronization. Within each chassis, the LabVIEW FPGA Module is used to synchronize each measurement channel to within /- 10 microseconds of the GPS-disciplined clock. The LabVIEW Real-Time Module also is used to program user-configurable filtering to prevent unwanted noise from interfering with the low-frequency measurements being acquired. Each system is encapsulated in a rugged NEMA enclosure, which permits the unit to operate in high humidity and temperatures ranging from -40 C to 70 C.
The SHM system performs continuous, real-time monitoring at each location, and engineers can remotely access the locally stored data from anywhere in the world via secure Internet connections. Additionally, engineers can configure the systems using either a single or multivariate architecture to send e-mail notifications when events occur.
The CEA selected this system based on NI technology over other solutions because it offers continuous, real-time monitoring, time-based GPS synchronization and the highest channel count for the lowest cost. The technology also provides a simple, out-of-the-box setup and a variety of I/O options that can be quickly and easily reconfigured to meet changing system requirements.
In addition to the Olympic venues, the SHM systems are deployed in the 104-story World Trade Center in Shanghai, 66-story Park Hyatt Hotel complex in Beijing, 240 m concrete arch dam in Ertan, 8266 m cable-stayed bridge in Shan-Tou and base-isolated CEA data center in Beijing. Ultimately, the data collected from this research will be used to improve the structural integrity of future buildings and reduce the number of lives lost from catastrophic events.
To learn more about structural health monitoring using NI products, visit .
About CGM Engineering, Inc.
CGM Engineering, Inc., is a Southern California engineering and systems integration firm specializing in automation, test and measurement. Our commitment is to provide you and your company with top quality products and services, offering proven performance and reliable results from a team of engineering experts. Our customer focus and attention to detail have helped make CGM one of the premier system integrators in California. From the simplest application to the most technically complex, CGM can design a solution for you. CGM has been a National Instruments Alliance Partner for 10 years.
About National Instruments
National Instruments () is transforming the way engineers and scientists design, prototype and deploy systems for measurement, automation and embedded applications. NI empowers customers with off-the-shelf software such as NI LabVIEW and modular cost-effective hardware, and sells to a broad base of more than 25,000 different companies worldwide, with no one customer representing more than 3 percent of revenue and no one industry representing more than 10 percent of revenue. Headquartered in Austin, Texas, NI has more than 4,800 employees and direct operations in nearly 40 countries. For the past nine years, FORTUNE magazine has named NI one of the 100 best companies to work for in America. Readers can obtain investment information from the company’s investor relations department by calling (512) 683-5090, e-mailing or visiting .
CompactRIO, LabVIEW, National Instruments, National Instruments Alliance Partner, NI and ni.com are trademarks of National Instruments. Other product and company names listed are trademarks or trade names of their respective companies.
A National Instruments Alliance Partner is a business entity independent from NI and has no agency, partnership, or joint-venture relationship with NI.
Editor Contact: Julia Betts, (512) 683-8165
Reader Contact: Ernest Martinez, (800) 258-7022

National Instruments

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AMBLER, Pa., July 8 /PRNewswire/ — Drexel University’s School of Public health has launched the National Resource Center on Advancing Emergency Preparedness for Culturally Diverse Communities. It’s the first national online database of resources focused on preparedness issues as they relate to racial/ethnic diverse populations. The fully content-managed web portal uses cmScribe’s new advanced software tools designed to deliver thousands of annotated and cross-referenced resources.
Dr. Dennis P. Andrulis, associate dean for research at the Drexel University School of Public health and the director of the school’s Center for health Equality — who also serves as the principal investigator on the clearinghouse project — chose NetReach as the technology partner to architect and develop the site and web database in December 2007. The project is funded as part of an initiative of the Office of Minority Health, U.S. Department of health and Human Services.
The modern, secure and encrypted browser-based applications produced using the new tools are familiar and easy-to-use. Jonathan Purtle, health Policy Analyst on the project said, “We were extremely impressed with how user friendly the site is to update and maintain. We’ve been busy making changes to the clearinghouse and adding resources since our tutorial. I can’t get over how easy it is to add new resources!”
The eagerly anticipated site was designed and deployed in under five months. It offers the opportunity for the School of Public health to bring together national, state and local resources to promote innovation, information exchange and program development across the spectrum of preparedness priorities. The website features:
— Resource management and editing
— Submittal of resources from outside parties
— Resource browsing capabilities
— Powerful search and filtering capabilities

NetReach created a set of application building tools to handle complex relational database projects within cmScribe-going beyond competitive content management systems (CMS). The tools provide flexible, extremely rapid prototyping and deployment of manageable, easily updated, scalable web database applications based on the .NET platform. These browser-based applications enhance productivity and interactivity through Web Services and provide centralized transaction processing and maintenance with distributed clients; which is especially helpful in the case of Dr. Andrulis’s international team of researchers and analysts who collaborate from various geographic locations.
“Our experience developing similar projects and complex data-driven applications provided us with the insight to create a system that can quickly deploy and manage applications in half the time of custom development methods,” according to Stephen Bouikidis, Executive VP of NetReach, “The long term cost of ownership is significantly lower due to zero code maintenance, and the easy-to-update nature of the system.”
About the National Resource Center on Advancing Emergency Preparedness for Culturally Diverse Communities
The mission of the National Resource Center is to provide a central and comprehensive database of resources and an information exchange portal for individuals, communities, government, emergency personnel, first responders, health care providers, public health professionals, researchers, businesses and policymakers to advance emergency preparedness and eliminate disparities for racial and ethnic communities across all stages of an emergency event.
About NetReach
Developers of cmScribe web-based content management system (CMS), browser-based software that allows non-technical users to build and maintain highly dynamic websites. Built on the .NET 2.0 platform and is programmatically compliant with W3C and Section 508 of the Americans with Disabilities Act. cmScribe uses a generous role-based licensing scheme and is currently deployed in mid-tier applications across diverse business sectors. Information:
NetReach

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DALLAS, July 1 /PRNewswire/ — Consumer demand for interactivity in entertainment and control at home is driving adoption in technology products and services, according to Parks Associates, which forecasts over 400 million households worldwide will have digital television services by 2012.
The market research firm’s analysts presented at CONNECTIONS(TM), June 24-26 at the Santa Clara Convention Center. The conference focused on access services, video delivery, online content services, advertising, digital health, digital media, and home systems.
Kurt Scherf, Vice President and Principal Analyst, highlighted key developments in advanced television services and discussed future areas of focus, including bandwidth issues and the “interactive experience” enabled by VoD, widgets, and advertising. Currently the lack of easy, high-quality connections between VoD services and the TV is a key inhibitor to the growth of the broadband VoD market. Parks Associates expects to see an increase in products and services aimed at connecting content to platforms in 2008 and beyond.
John Barrett, Director, Research, highlighted recent findings from National Technology Scan 2008, a telephone survey of U.S. households. “In the past year, approximately 45 million households purchased a mobile phone, 29 million purchased a digital camera, and 27 million purchased an MP3 player,” Barrett said. “Portable devices are clearly capturing the consumer’s attention right now more so than stationary devices.”
Michael Cai, Director, Broadband and Gaming, spoke about the changes in the broadband market. He predicted the next competitive cycle will center on bundles and value-added services. “Telcos will focus on multiplay bundles and value-added services, forcing a response from cable MSOs,” Cai said. “The increased importance of customer retention will lead to new and more intense rounds of loyalty programs and other customer retention tactics.”
Bill Ablondi, Director, Home Systems, highlighted growth in home systems, stressing their expansion into broader markets, including areas such as multiple-dwelling units, which represent new opportunities for digital systems and services. Also, remote home monitoring services offered through telco/MSO service providers will revolutionize the traditional home security business as broadband services disrupt yet another business model. Parks Associates forecasts that self-monitored households will nearly triple to more than 6 million by 2012.
Harry Wang, Director, Research, discussed personal health solutions. Parks Associates predicts this space will achieve $2.5 billion in U.S. device and service revenues by 2012. “There are significant barriers to overcome, but consensus is forming that technology can help empower consumers and health professionals in achieving better care at lower costs,” Wang said. “Now the technology industry must work with the health community to extend adoption to a broader patient population and convince the health ecosystem of the value of personal health technologies.”
Other areas covered at CONNECTIONS(TM) included GPS, WiMAX, digital advertising, and visual networking. Keynote speakers included executives from AOL, Cisco Systems, Comcast, Hewlett-Packard, and Panasonic. The event hosted close to 800 executives to examine the converging digital living industries. The thirteenth-annual CONNECTIONS(TM) will be held June 2-4, 2009, at the Santa Clara Convention Center.
About CONNECTIONS(TM)
CONNECTIONS(TM): The Digital Living Conference and Showcase, hosted by leading research firm Parks Associates in partnership with the Consumer Electronics Association (CEA(R)), is the premier executive event focused on the market developments and growth factors for advanced digital lifestyle solutions.
For information, visit or contact , 972-490-1113.
Contact: Chelsey Tyson
Parks Associates
972-490-1113
Email:
Parks Associates

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IRVINE, Calif., July 1 /PRNewswire-FirstCall/ — Accenx Technologies, Inc., is the premier sponsor of the 3rd Annual World Congress Summit on The Road to Interoperability. The two-day event, held in Boston, MA on July 22-23, will focus on propelling health Information Exchange (HIE) to the next level.
Accenx is the leading physician integration and data interoperability company offering a Software as a Service (SaaS) solution to national and regional health systems seeking scalable strategies for exchanging actionable clinical data with affiliated physicians and other health care organizations.
Healthcare Information leaders, innovators and professionals will congregate at the Summit to address best practices in the implementation of innovative information technology strategies and solutions to improve the state of the healthcare system, to transform operations and enhance safety and quality, in an effort to meet the federally-mandated 2014 goal for nationwide health record portability and health data exchange.
R. Scott Harper, Executive Vice President of Sales & Marketing at Accenx Technologies, will moderate: “Interoperability and Sustainability: Why Do Some RHIO’s Fail While Others Succeed?”"Regional health Information Organizations (RHIOs) continue to be a topic of interest in the health information technology field. I am very excited to moderate a panel discussion on the pros and cons of RHIOs with distinguished industry leaders. The discussions should be very informational and help provide insight on the future of RHIOs in the healthcare industry,” said Harper.
Paul Lopez, National Director of Physician Relations at Accenx Technologies, will be presenting “Aligning Independent Medical Staff Through Technology.”"Investing in a Physician Outreach campaign will not only build rapport and trust with physicians and physician practice staff, but will lend to the success of your IT initiatives and increase willingness to participate in health Information Exchange, while shortening the decision making cycle,” says Lopez.
More information on the 3rd Annual World Congress Summit on The Road to Interoperability can be found at .
About Accenx Technologies, Inc.
Accenx Technologies is celebrating its 11th anniversary of serving national and international health care organizations with health data integration and interoperability solutions.
Accenx Technologies’ EMR Interoperability solution, RyTRAK(TM) HIE, enables the secure exchange of electronic patient information with remote physician practice and clinics with EMR/PMIS or without EMR systems, providing the foundation for new initiatives in clinical informatics by hospitals, public health agencies, reference labs, payers and other diagnostic labs.
Ranked #1 in KLAS multiple times for Technical IT Services in healthcare, Accenx Technologies has over 160 healthcare customers, ranging from large health systems to regional facilities. For more information please visit .
If you would like more information about this topic, or to schedule an interview with Accenx Technologies, Inc., please contact Steve Albers at 949-727-9188 ext. 231 or at .
Accenx Technologies, Inc.

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DALLAS, June 26 /PRNewswire-FirstCall/ — Affiliated Computer Services, Inc. has strengthened its portfolio of Informed health offerings with the recent federal certification of its wholly-owned subsidiary ACS Bowers. As a designated Quality Improvement Organization (QIO)-like entity, ACS Bowers can provide utilization review, as well as health quality management services to state Medicaid agencies across the country.
Under Federal law, state Medicaid agencies can contract with a QIO or QIO- like entity to perform medical and utilization review functions required by law. As part of the QIO-like designation, ACS Bowers can pursue state Medicaid contracts for utilization review, and work with consumers and physicians, hospitals, and other caregivers to ensure that patients get the right care at the right time.
“This CMS designation serves to further confirm ACS Bowers’ marketplace reputation as a leader in reviewing healthcare cases and analyzing patterns of care related to medical necessity and quality of care,” said Christopher T. Deelsnyder, ACS senior vice president and managing director, Government Healthcare Solutions. “Now, ACS is positioned to provide deeper value and enhanced expertise to our customers.”
As a QIO-like entity, ACS Bowers will conduct case reviews to ensure that care provided to Medicaid beneficiaries meets professionally recognized standards of healthcare and that Medicaid pays for only the services that are reasonable and necessary.
Founded in 1990, Bowers & Associates was acquired by ACS in February 2008 and rebranded ACS Bowers. The acquisition strengthened ACS’ Informed health offerings by adding Bowers’ expertise in healthcare management and state-of- the-art informatics.
About ACS
ACS is a national leader in state healthcare program administration, offering a full spectrum of systems and complementary services through an integrated solution, from care management solutions and child health programs to pharmacy benefits management and traditional Medicaid fiscal agent services. ACS supports more than 23 million program recipients and processes nearly 550 million Medicaid healthcare claims annually, representing close to $50 billion in provider payments. As the nation’s largest government program pharmacy benefits administrator, ACS serves 28 states, the District of Columbia, and the Department of Labor with drug expenditures totaling more than $13 billion.
ACS, a global FORTUNE 500 company with 63,000 people supporting client operations reaching more than 100 countries, provides business process outsourcing and information technology solutions to world-class commercial and government clients. The company’s Class A common stock trades on the New York Stock Exchange under the symbol “ACS.” Learn more about ACS at .
Affiliated Computer Services, Inc.

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COLUMBUS, Ohio, June 25 /PRNewswire-USNewswire/ — Battelle is strengthening its customer-focused biomarker services portfolio to pharmaceutical, biotechnology, medical device, and government clients, and Kevin Xie will lead those efforts as Battelle’s Vice President of Biomarker Services.
Battelle offers a suite of biomarker services, including biomarker discovery, qualification, and validation services to help our clients better define molecular mechanisms of diseases, toxicity, and therapeutic responses.
Xie brings an impressive background to Battelle. He has expertise in pharmaceutical, medical device and diagnostics spanning a number of therapeutic areas including oncology, immunology and infectious diseases.
He has been the director and head of global business development of specialty pharmaceuticals at Boehringer Ingelheim Corp. for the last two years. For four years prior to that, Xie was the director and head of global business development for diabetes care for Bayer Healthcare. At Vertex Pharmaceuticals from 2000-02, he was the director of licensing and business development. For the three years prior to that, Xie was the director of business development and strategic planning at Baxter Healthcare.
Xie earned a Ph.D. in molecular biology at Yale University as well as an MBA in finance and strategy. He earned bachelor’s and master’s degrees from Fudan University in Shanghai, China.
“We are pleased to hire Kevin not only because we believe he is a quality person but because his diverse background made him the perfect candidate for the job,” said Barbara Kunz, President of Battelle’s health and Life Sciences Global Business. “The mix of business, biology, and pharmacological work in his career will make him successful here.”
Battelle’s Global health and Life Sciences Global Business delivers a comprehensive set of R&D services to solve complex challenges for government health agencies and medical device, biotechnology, and pharmaceutical firms. Including its national laboratories, Battelle oversees over $200 million annually in health and life sciences research and development contributing to advances in medical devices, pharmaceuticals, public health, and next-generation diagnostics and therapeutics.
Battelle is the world’s largest non-profit independent research and development organization, providing innovative solutions to the world’s most pressing needs through its four global businesses: Laboratory Management, National Security, Energy Technology, and health and Life Sciences. It advances scientific discovery and application by conducting $4 billion in global R&D annually through contract research, laboratory management, and technology commercialization. Headquartered in Columbus, Ohio, Battelle oversees 20,400 employees in more than 120 locations worldwide, including seven national laboratories which Battelle manages or co-manages for the U.S. Department of Energy and the U.S. Department of Homeland Security.
Battelle also is one of the nation’s leading charitable trusts focusing on societal and economic impact and actively supporting and promoting science and math education.
Contact National Media Relations Manager Katy Delaney at (410) 306-8638 or or T.R. Massey, Media Relations Specialist, at (614) 424-5544 or for more information.
Battelle

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CEDAR KNOLLS, N.J., June 25 /PRNewswire-FirstCall/ — MedeFile International, Inc. (BULLETIN BOARD: MDFI) , a company specializing in portable electronic medical records management solutions, today announced that a highly exclusive, membership only, resort community located in Southern Florida has acquired over 200 MedeFile memberships and is offering MedeFile’s full suite of products and services to its entire club consisting of over 1,400 members.
Members who subscribe to MedeFile’s Premium service plan will enjoy the full complement of the Company’s product and service offerings to include the Digital health Profile containing personal health information critical to care providers in a medical emergency; the branded MedeDrive flash drive which holds emergency medical information and a member’s library of actual medical and dental records and vital documents; MedeMinder, a proprietary medical reminder service to prompt members to take medicine at prescribed times of the day or to keep doctor’s appointments; an interactive healthcare calendar; and other lifestyle tools essential to proactively managing one’s health regimen.
“With a goal of winning widespread adoption of the MedeFile solution as the industry standard for managing an individual’s comprehensive health records, over the past several months, we have been executing an exciting product awareness campaign focused on educating entire local communities on the numerous user benefits and advantages of the MedeFile system,” added Milton Hauser, Founder, Chairman and CEO of MedeFile.
About MedeFile International, Inc.
MedeFile has developed a proprietary system for gathering and digitizing medical records so that individuals can have access to a comprehensive set of their medical records. MedeFile’s primary product is the MedeFile system, a highly secure system for gathering and maintaining medical records. The MedeFile system is designed to gather all of its members’ actual medical records and create a single resource that is accessible 24 hours a day, seven days a week.
Representing an advanced, yet easy-to-use, approach to portable, electronic medical records management, MedeFile combines state-of-the-art technology and the Internet to make medical data instantly accessible to each MedeFile subscriber and his or her authorized healthcare providers from anywhere in the world. In addition to accessing one’s medical records through MedeFile’s secure Internet portal found at , members can carry their entire medical history and emergency information wherever they go on a unique device called a MedeDrive - a proprietary USB drive designed to be carried on a keychain. The MedeDrive plugs into any USB port of a Windows-based PC; and because MedeDrive automatically loads its own viewer, users do not require any special programs or software to view data. MedeMobile provides on-the-go subscribers with the ability to enjoy even greater flexibility and access to their personal health information wherever and whenever they need it.
For more information about MedeFile and the MedeFile system, visit .
FOR MORE MEDEFILE INFORMATION, PLEASE CONTACT:
Investors/Stockbrokers/Institutions/Media
Elite Financial Communications Group, LLC/Elite Media Group
Dodi Handy, President and CEO
407-585-1080 or via email at
MedeFile International, Inc.

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BOSTON, June 25 /PRNewswire-FirstCall/ — Microsoft Corp. today announced winners of the 2008 Pharmaceutical and Life Sciences Innovation Awards, honoring companies that have made the most innovative use of Microsoft-based solutions for breakthroughs in business processes and practices throughout the pharmaceutical and life sciences industry.
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Announced at the Drug Information Association’s (DIA) 44th Annual Meeting, the awards were presented in the categories of discovery and product innovation, sales and marketing, and clinical development.
“The companies recognized are examples of true innovators in their approaches to solving some of the major challenges facing the global life sciences industry,” said Michael Naimoli, director of U.S. life sciences industry solutions at Microsoft. “Building on the Microsoft software platform, the winners demonstrated solutions that help streamline clinical trial and discovery processes and improve collaboration, bridging the gap between research, discovery and drug delivery.”
Award Winners
Submissions for this year’s awards came from global life sciences corporations specializing in biotechnology, diagnostics, medical equipment and devices, pharmaceuticals, animal health, nutritional products, and consumer health products. The winners are the following:
– Discovery and Product Innovation: AstraZeneca and Thermo Fisher Scientific Inc. AstraZeneca is a major international healthcare business engaged in the research, development, manufacturing and marketing of prescription pharmaceuticals and is a supplier for healthcare services. With more than 12,000 R&D employees spanning eight countries, centralizing biochemical screening operations across its global R&D centers creates a host of challenges. Typically managed at the local laboratory level, the effort to harmonize disparate processes to record, track and manage a growing number of requests for compound screening was identified as a major hindrance to productivity.
AstraZeneca implemented Thermo Scientific Nautilus Laboratory Information Management Systems (LIMS) to centralize biochemical screenings, map laboratory workflows and dramatically drive efficiency through superior data management. Built on Microsoft’s Visual Studio .NET, Thermo Scientific Nautilus LIMS helped coordinate global requests, automate workflows and standardize screening. Within six months of the deployment, AstraZeneca realized a 180 percent efficiency gain across its laboratories from the centralized screening process.
– Sales and Marketing: Sanofi-aventis and Brimstone. Sanofi-aventis, a leading global pharmaceutical company, discovers, develops and distributes therapeutic solutions. As the role of today’s pharmaceutical representatives is evolving, they are tasked with delivering real-time product information and clinical and patient support materials to communicate with physicians and other stakeholders across multiple channels.
Sanofi-aventis deployed Brimstone’s customer relationship management (CRM) v06 solution for life sciences to help develop a multichannel CRM solution based on Microsoft Dynamics CRM and Microsoft Office SharePoint Server 2007. Utilizing existing technology investments, the solution helped marketing and sales staff easily segment and analyze customer information to improve the overall sales process and drive business performance.
– Clinical Development: The Scripps Research Institute and InterKnowlogy. The Scripps Research Institute, one of the country’s largest private, nonprofit research organizations, has become internationally recognized for its basic research across the life sciences and medical industry. As the organization grew its multidisciplinary proteome-wide projects, it required an enhanced collaboration tool that could bridge disparate global teams.
The Scripps Research Institute and InterKnowlogy designed a custom solution using the Microsoft .NET Framework 3.0, Windows Vista and Microsoft Office SharePoint Server 2007 to display cellular, molecular and atomic levels in 2-D and 3-D, while providing tools for annotations. The result was a newfound ability to link multiple kinds of data to an image, making it easier and faster to send information from experiments across the organization. Researchers now spend less time searching for data and more time developing potential treatment solutions.
The 2008 Pharmaceutical and Life Sciences Innovation Award winners were selected by an esteemed panel of industry experts:
— Scott Lundstrom, vice president, health Industry Insights
— Barry Peters, senior director of Corporate Compliance, Telerx
— Ben Rooks, director, William Blair & Co., Healthcare Investment
Banking
— Sal Salamone, senior contributing editor, Bio-IT World

More information about the winners can be found on the Microsoft Life Sciences Web site at .
About Microsoft in health and Life Sciences
Microsoft provides standards-based products and technology to help the health and life sciences industries break down information barriers between the disparate IT environments across pharmaceutical, biotechnology and medical device companies, physicians and health professionals, provider organizations, government and private-sector employers, health insurers, and consumers. Microsoft’s vision for knowledge-driven health utilizes the company’s market-leading technology to help people in the healthcare provider, payer and life sciences organizations integrate their systems, dramatically enhance collaboration, and increase information sharing and learning — ultimately resulting in the ability to deliver high-quality products and services to patients and consumers worldwide. More information about Microsoft in the life sciences industry can be found at .
About Microsoft
Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Microsoft Corp.

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CEDAR KNOLLS, N.J., June 19 /PRNewswire-FirstCall/ — MedeFile International, Inc. (BULLETIN BOARD: MDFI) , a company specializing in portable electronic medical records management solutions, today announced that it has launched a nationally televised advertising campaign to generate broad consumer awareness of MedeFile’s patient-centric electronic medical records management solution.
Over the next four weeks, 300 30-second commercials will air on national cable news channels, including CNBC, CNN, MSNBC, Bloomberg and FOX News, among others. “This televised ad campaign is designed to help educate consumers nationwide on the many benefits, convenience and peace of mind afforded by the MedeFile system,” stated Milton Hauser, founder, Chairman and CEO of MedeFile. “The recent violent storms, tornados and mass flooding that have destroyed homes and businesses throughout the Midwest are a yet another painful reminder that natural disasters can occur quickly, leaving little time to secure vital documents such as medical records. MedeFile’s members know that whatever comes - be it natural disaster, fire, document misplacement or the closing of a medical or dental practice, their health records are safe, secure and accessible to them, emergency first responders and authorized healthcare providers anytime, anywhere.”
MedeFile is committed to providing everyone within the U.S. healthcare system with efficient, secure, simple and cost-effective tools and services to facilitate the best, most economical application of medical and health information, thus helping to enhance patients’ medical outcomes without unnecessary costs, unnecessary redundancy in testing and treatment protocols and unnecessary hassle typically associated with managing unwieldy ‘paper’ records and files. Moreover, by subscribing to the MedeFile system, not only will members empower themselves to take control of their own health and well-being, they empower all healthcare providers to make sound and lifesaving decisions with the most accurate, up-to-date medical information available. What’s more, unlike other medical record management solutions, MedeFile does the work of collecting, archiving and maintaining all records on behalf of its members.
“It is our belief that only MedeFile can succeed in helping to standardize electronic medical records management in this country, because it is the most comprehensive, robust patient-centric platform in existence. Through national awareness initiatives, such as this television ad campaign, we intend to bring MedeFile to the forefront of the industry and gain the level of momentum necessary to affect meaningful, positive change in the delivery of quality health care for all Americans,” added Hauser.
About MedeFile International, Inc.
Headquartered in New Jersey with offices in Southern California and South Florida, MedeFile has developed a proprietary system for gathering and digitizing medical records so that individuals can have access to a comprehensive set of their medical records. MedeFile’s primary product is the MedeFile system, a highly secure system for gathering and maintaining medical records. The MedeFile system is designed to gather all of its members’ actual medical records and create a single resource that is accessible 24 hours a day, seven days a week.
Representing an advanced, yet easy-to-use, approach to portable, electronic medical records management, MedeFile combines state-of-the-art technology and the Internet to make medical data instantly accessible to each MedeFile subscriber and his or her authorized healthcare providers from anywhere in the world. In addition to accessing one’s medical records through MedeFile’s secure Internet portal found at , members can carry their entire medical history and emergency information wherever they go on a unique device called a MedeDrive - a proprietary USB drive designed to be carried on a keychain. The MedeDrive plugs into any USB port of a Windows- based PC; and because MedeDrive automatically loads its own viewer, users do not require any special programs or software to view data. MedeMobile provides on-the-go subscribers with the ability to enjoy even greater flexibility and access to their personal health information wherever and whenever they need it.
For more information about MedeFile and the MedeFile system, visit .
Safe Harbor Statement Under the Private Securities Litigation Act of 1995
With the exception of historical information, the matters discussed in this press release are forward-looking statements that involve a number of risks and uncertainties. The actual future results of MedeFile could differ significantly from those statements. Factors that could cause actual results to differ materially include risks and uncertainties such as the inability to respond to the evolving technological landscape, inability to finance the Company’s operations or expansion, inability to hire and retain qualified personnel, competitive pressure, changes in the general economic climate, including rising interest rates, and unanticipated events such as terrorist activities. In some cases, you can identify forward-looking statements by terminology such as “may,”"will,”"should,”"expect,”"plan,”"anticipate,”"believe,”"estimate,”"predict,”"potential” or “continue,” the negative of such terms, or other comparable terminology. These statements are only predictions. Although we believe that the expectations reflected in the forward-looking statements are reasonable, and such statements should not be regarded as a representation by the Company, or any other person, that such forward-looking statements will be achieved. We undertake no duty to update any of the forward-looking statements, whether as a result of new information, future events or otherwise. In light of the foregoing, readers are cautioned not to place undue reliance on such forward-looking statements. For further risk factors associated with our Company, review our SEC filings.
FOR MORE MEDEFILE INFORMATION, PLEASE CONTACT:
Investors/Stockbrokers/Institutions/Media
Elite Financial Communications Group, LLC/Elite Media Group
Dodi Handy, President and CEO
407-585-1080 or via email at
MedeFile International, Inc.

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